A mass-market, 3d-printed athletic shoe is coming, and this upstart's technology is to thank


Athletic shoe giant adidas AG announced last week that it's partnering with venture-backed 3D printing upstart Carbon to manufacture athletic shoes with 3D-printed midsoles for the mass market. The first shoe in the Futurecraft 4D line will be a running shoe, which customers will eventually be able to order with custom midsoles.

ares/ua, and others to become the first in the industry to announce a plan with concrete timetables to produce 3D-printed shoes for the mass market.

Source: https://www.fool.com/investing/2017/04/13/mass-market-3d-printed-athletic-shoe-is-coming.aspx