Makerbot lays off a third of staff as 3d printers remain niche
For the fourth time in less than two years, 3D printer manufacturer MakerBot is laying off workers, this time cutting 30 percent of its staff. It also announced plans to shift its focus to professional and educational 3D printing, presumably leaving consumer markets behind. "We have to make additional changes to lower costs and to support our long-term goals," CEO Nadav Goshen wrote. "We must reduce the pressure and distraction of chasing short-term market trends."
MakerBot was purchased by additive manufacturing firm Stratasys in 2013 for $403 million, but it continues to run as an independent entity. However, last year, the company closed a 175,000 square foot Brooklyn factory less than a year after it opened. It has also struggled with quality problems on its fifth-gen and other products. Its latest Replicator+ and Mini+, now made by third-party manufacturer Jabil, has generally been met with good reviews, though, as Goshen pointed out.